Hello everyone, today in this article I will tell you everything about search engine optimization, what is that and how it works, and not only this, I will also tell you in this post why seo is so important for our blog and websites. Before this, you people must have read many guides, but I have written this guide for you people in the most simple language so that it is easy for you to understand.
The world of search engine optimization is very big, it will take a lot of time to understand it, but in this guide I will tell you the basics of seo so that you can understand it quickly. And remember what I am telling you, if you do not follow it then you will never be able to understand about seo.
So let’s start this article now…
What Is Seo?
SEO stands for Search Engine Optimization, this means that SEO improves our website and blog, and maintains our brand visibility in the SERP, so that unique visitors land on our web pages. Now if I tell it in a more simple way, then by doing seo, the shortcomings of our website/blog are fixed and our blogs are easily ranked in search engines. For example – Google, Bing, Yahoo, etc. The better SEO you do, the better the visibility of your website and the more customers you will be able to attract to your blog.
Types Of Seo (Search Engine Optimization)
There are three types of seo which are very important role in your blog and website, although there are many types of seo which search engines algorithm works in different ways. But in this post we will talk about only three types of seo like on-page seo, off-page seo.
So, let’s start reading about seo types…
On Page Seo (Search Engine Optimization)
On-page SEO helps to rank the content available in your web page in Google SERP (Search Engine Result Page), and this optimization is very important. Because if you miss it, then the content of your blog/website will not be indexed by Google Boat in the search results.
Everyone has different strategies for doing on-page optimization, but in this guide, I will tell you the best strategies and tips. To do on-page optimization, you have to select your main keyphrase (keywords) and put it in the right places in your post. But remember that you do not have to do keyword stuffing in your blog post.
Now the next step is that you have to carefully enter your main keyword in your meta description and permalink, so that Google and other search engines understand on which topic your post is.
Off Page Seo (Search Engine Optimization)
In a way, off-page seo optimization provides authority and reputation to your blog and website. By doing off-page, we make connections with other websites and this is a very good signal in the eyes of Google and other search engines.
How Does Seo Works
Search engines works in many ways to rank your posts in SRP (search results page), but the first thing it does is to collect information from each site. Let me tell you how search engines collect information. Most of all, they all have their own crawlers, which crawlers go inside all the blogs and websites index in the whole world wide web and collect the complete information and forward it to the index page.
Now in the second step, Google’s algorithm checks the quality of the post and all the links available inside it. For example, do-follow links and no-follow links, then Google checks many such ranking factors and then starts ranking your post in the result page. After indexing your post, Google checks the user experience of your content whether people coming to your site are liking your content or not.
Why Is Seo Important
In simple words, seo is a fundamental part of marketing. Because every year millions of clicks will come on a brand’s website, you know how they come. Because they seo their website well and they provide good content, so the clicks of brands are more. The better you do the SEO of your website, the more the chances of your site being ranked increase in SERP.
Hello friends, I think you must have read this article completely, in this article I told you some basic terms of search engine optimization so that you can easily understand.
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Thank you for reading.